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Jul 4, 2025

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4 min read

DoorDash’s Ad Tech Glow-Up

DoorDash just became one of the most advanced retail media networks on the planet.

Jul 4, 2025

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4 min read

Amazon Prime Day 2025 Extension

The strategic implications for programmatic advertising... double the days, double the deals... double the burnout.

Jul 3, 2025

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20 min read

The Big Fat DSP Directory 2025

The ultimate cheat sheet for choosing the best DSP without losing the will to live.

Jul 3, 2025

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4 min read

The Trade Desk’s AI Dream Turns Into a Legal Nightmare

From “Kokai” to court case — a masterclass in how not to launch your AI platform.

Jul 2, 2025

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3 min read

Microsoft Pulls the Plug on Xandr Invest

AI is in, old-school DSPs are out. RIP Xandr Invest, we barely used you.

Jul 1, 2025

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4 min read

Netflix’s Italian Job: Now Serving Ads With a Side of Data

Netflix just made Italy its latest testing ground for ad tech sophistication—because what goes better with a Peroni than AI-powered midrolls?

Jul 1, 2025

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3 min read

Netflix Adds Yahoo DSP to Its Inner Circle

Because nothing says “premium inventory” like your ad sitting next to a K-drama death scene.

Criteo Opens the Retail Media Tap – Programmatic Now on Aisle 3

Jul 1, 2025

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3 min read

Criteo Opens the Retail Media Tap – Programmatic Now on Aisle 3

Because who doesn’t want to bid on digital shelf space like it's Black Friday at a DSP?

The AdTech Journal

DoorDash’s Ad Tech Glow-Up

Amazon Prime Day 2025 Extension

The Big Fat DSP Directory 2025

The Trade Desk’s AI Dream Turns Into a Legal Nightmare

Microsoft Pulls the Plug on Xandr Invest

Netflix’s Italian Job: Now Serving Ads With a Side of Data

Netflix Adds Yahoo DSP to Its Inner Circle

Criteo Opens the Retail Media Tap – Programmatic Now on Aisle 3

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